Want to Know What Your Competitors are Doing in Their Ad Campaigns?

Looking for ideas to improve your Facebook and Instagram ads? Curious what your competitors are doing? In this article, you’ll find out how to research your competitors’ ad campaigns on Facebook and Instagram and leverage what you learned to improve your own advertising. #1: Research Facebook and Instagram Ads for Competitors via the Meta Ad […]

What does “Learning Limited” Mean & Will It Impacts Your Facebook Ad Success?

A Facebook campaign is either active or inactive . . . right? Not exactly. The addition of Facebook ad statuses such as “Learning Phase” and “Learning Limited” have auto dealers and other advertisers asking, “how does this affect my Facebook ad results?”  While a quick Google search can give you an overview of the Learning […]

Want your Facebook Ad to pass review?

Facebook Ad Specs and Guidelines For your ad to pass review it MUST adhere to the following guidelines: Facebook Sidebar Ads Your ad image must be a .png, .gif, or .jpg. Your ad image must be 600×315 pixels. The title must be 25 characters or fewer. The body must be 90 characters or fewer. Neither […]

The Legal Facebook Hack No One Talks About

If you’re an entrepreneur or a marketer, who is constantly on the look for a new hack to improve your campaigns on Facebook — you’ll enjoy this one. By the time you finish reading this post, you’ll know how to use & deploy this simple hack which we recently used to get a lot more […]

The Facebook Pixel: 3 Reasons Why You Need To Install It Today

Many advertisers on Facebook don’t have the pixel installed on their website. Most think setting it up is complicated while some are only interested in getting a few quick sales and don’t think it’s worth the hassle. However, smart marketers and advertisers know that if you want to truly succeed with Facebook Ads, then you […]

Why Split Testing Your Facebook Ads Is A Must

Split testing is an important aspect of Facebook Ads optimization. However, not all ad objectives support split testing so it’s a bit unfortunate. Maybe in the future Facebook will allow split testing for all of their campaign objectives. For now, here’s a list of objectives that support split testing: Reach Traffic Engagement App installs Video […]

4 Easy Steps To Optimize Your Facebook Ad Design

You can have all the money in the world to pay for Facebook Ads but if you don’t have the kind of design that will resonate with your target audience, then you’re spending your money for nothing. Ad design is a very important aspect of Facebook Ads. Not only does Facebook allow you to advertise […]

3 Reasons Why Facebook Ads Are More Effective Than Boosted Posts

If you’ve ever created and/or managed a Facebook page, you’d know where to find that ubiquitous Boost A Post button because it appears on virtually all of your page’s posts. It’s quite simple to get started with boosting a post – all you have to do is just click on that button and follow the […]

Top 2 Facebook Ads Strategies To Make People Aware Of Your Business

You probably have a great product or service to offer to your target audience. And you’re thinking of creating a Facebook advert to sell it to people you think might be interested in what you have to offer. What kind of campaign objective should you choose? Should you use Traffic, Store Visits or Conversions objective? […]

High ROI achieved by understanding your Facebook Custom Audiences And Lookalike Audiences

Successful Facebook Ads marketers have two weapons – custom audiences and lookalike audiences. If you’re not sure why targeting these two audiences are important, then have a read through to find out more about them. Custom audiences are basically composed of people who’ve interacted with your business either online or offline. You can upload a […]