Just when you thought you knew it all
I wanted to share some graphs which highlight why using Chatbots is a great way to get ahead of your competitors.
This first graph shows that even though 2017 was a low point for traffic from organic social media, in recent years marketers have figured out a way to boost organic social traffic.
This trend is expected to continue. The question that then needs to be asked is, what has led to the biggest organic social media traffic gains? Let us take a look at the next graph.
These 2 graphs are showing that the biggest organic social media traffic gain has come from Chatbots.
As you can see, in the first graph, 41% of the companies reported that chatbots (also knowns as messenger bots for social sites) provided their biggest traffic gains.
In other words, if you want to drive people from social sites like Facebook, you’ll have to start using chatbots (messenger bots).
The chances are you aren’t using chatbots yet, but they are super effective.
Now, here is the thing. As you can see in the 2nd graph, everyone loves posting images and text-based updates. That is because they are easy to post.
But they don’t produce the best engagement. It’s actually live video and other forms of content types such as Chatbots that are on the rise.
So, if you want to get ahead of your competition, now is the best time to start implementing a Chatbot Strategy.
If you want to know how to get started then simply send us a quick message and we can arrange a suitable time to meet and discuss your Chatbot Strategy.