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There are plenty of Facebook Ads marketers who are reporting conversion costs of anywhere from a few cents to a fraction of a penny. Others
Successful Facebook Ads marketers have two weapons – custom audiences and lookalike audiences. If you’re not sure why targeting these two audiences are important, then
You probably have a great product or service to offer to your target audience. And you’re thinking of creating a Facebook advert to sell it
If you’ve ever created and/or managed a Facebook page, you’d know where to find that ubiquitous Boost A Post button because it appears on virtually
Many advertisers on Facebook don’t have the pixel installed on their website. Most think setting it up is complicated while some are only interested in
When it comes to ease of use and innovation, WordPress reigns on top. It is one of the most popular open-source CMS platforms that is used for developing both
STEP #1: CREATE A LEAD MAGNET The first component you need for your lead generation funnel is a lead magnet. This is the incentive to get
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If you want your website to be as successful as possible, then there are a lot of different factors that you need to take into
Let’s define it first: Call To Action (aka CTA): The text you use to ask someone to do something, download something, sign up, get a report,
The most effective lead magnets are often a combination of ideas, smooshed together in such a way as to make them extra-specially attractive and useful
If you already have, or you’re contemplating, a start-up with an actual physical product to sell, then you have probably heard of Amazon FBA – but what
Yes. It is coming close to that time of the year. we, as business owners start to wonder whether our website is ready for Christmas.
It is only the beginning of November, and yet as I walk around the shopping malls I am blasted by the Christmas decorations everywhere. For retailers,
Drop Shipping vs Affiliate Marketing. The reason I wanted to make a post about drop shipping vs affiliate marketing is that this has been the
In our opinion, today, the best incentivised lead magnet for lead generation (and nurturing) has been live webinars. Webinars are super appealing because they’re a
In an earlier Blog, we spoke about On-Page SEO. Here are 5 FREE tools to help you get on your way for a better SEO.
On-page SEO As the name suggests, On-Page refers to the optimization opportunities on a website. By optimizing various components of your website, search engines can
Why is an Opt-in option so important? The opt-in option allows you to give your readers to get something of value for nothing. If you
Traditional VS Modern Sales Funnels Traditionally, sales funnels look like this: How often do you present your lead with your core opportunity after inviting them